THE BEST SMALL(ISH) SHOPS

and brands!

Finding a lesser-known brand is like finding a really good restaurant owned by a cute old couple that isn’t on Resy yet and still has a friendly hostess. It’s your own little jewel box that you can return to over and over again.

Wearing things from these kinds of stores is all the best parts of shopping: digging and discovering something new, supporting small businesses, and owning things that feel distinct. I love you Moda Operandi, but nothing beats sifting through the world wide web on your own to finally stumble upon a place you’ve never seen before, learning about the founder, clicking purchase, then sporting your one(ish) of a kind piece.

Here are some of my most favorite small-ISHH (emphasis on ish for a few) starssss:

Lucia Zolea - I’ve never seen such a well curated, fairly priced store in my life. She is constantly re-stocking, each drop better than the last. I’ve bought several of my most favorite…